|
AD RATES
(PER WEEK) |
|
HOMEPAGE |
|
NEWS per
CATEGORY |
|
ENTIRE SITE (all pages) |
|
|
|
|
Banner |
|
£ 4,500.00 |
|
£ 2,300.00 |
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£ 6,500.00 |
|
Big box |
|
£ 2,975.00 |
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£ 1,550.00 |
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£ 4,550.00 |
|
Skyscraper 1 |
|
£ 2,350.00 |
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£ 1,250.00 |
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£ 3,650.00 |
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Medium box |
|
---- |
|
£ 1,475.00 |
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Box 1 |
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£ 725.00 |
|
£ 360.00 |
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£ 2,175.00 |
|
Box 2 |
|
£ 435.00 |
|
£ 210.00 |
|
£ 1,295.00 |

Home page video box displays an embedded YouTube video, along with a brief 4-10 word title/intro line (hyperlinking of this text to desired URL is optional). This displays in a 300x250 sized area on the TravelMole website.
Please provide either a YouTube link and desired title text OR a properly-formatted video file (.MP4 or .MOV). If providing a video file, it will be hosted on the TravelMole YouTube channel and embedded from there. As these files can be larger than email will allow, we recommend using a service like WeTransfer to send the files.
DEADLINE FOR SUBMISSION IS 3 BUSINESS DAYS PRIOR TO DAY OF FIRST INSERTION
Type/Size |
Website Location |
Location on webpage |
Duration |
UK/INTL |
|
|
|
|
£ |
300x250 Video Box |
Home Page |
Center Column,
Just below header |
1 week |
£ 2,975 /wk |

For example image showing useable area and criteria, click image below for larger version.
Total image size should be 1800x1200, with the center unusable area measuring 990px in width and the full height. Please ensure any reader content is as close to the website borders as possible. It is recommended to keep content within 175px of either inside border and 700px in height from the top. 225px from either border and 800px in height max. The background image should extend to the edges however (landscape or generic background images are suggested).
A single website URL link should be provided with the creative for click-through.
DEADLINE FOR SUBMISSION IS 3 BUSINESS DAYS PRIOR TO DAY OF FIRST INSERTION
Type/Size |
Website Location |
Location on webpage |
Duration |
UK/INTL |
USA |
ASIA/PAC |
|
|
|
|
£ |
US$ |
US$ |
Background
Takeover |
Entire Site
(all pages of region) |
Left + Right
Background
(as 1 image) |
1 week |
£ 9,750 /wk |
$ 5,850 /wk |
$ 4,050 /wk |

ADVERTISE IN NEWSWIRE (daily) |
 |
|
Banner (468 x 60 pixels)
Skyscraper (150 x 600 pixels)
Box (150 x 150 pixels)
Classified (max 25 words)
Shown on the left, the typical layout of our newswires. The ads included in each issue depend on the bookings but eg. a skyscraper could be replaced by 4 boxes.
|
|
|
RATES PER WEEK |
|
|
|
|
|
|
Banner |
|
£ 3,750.00 |
Skyscraper |
|
£ 3,750.00 |
Box |
|
£ 1,195.00 |
|
|
|
GENERAL AD REQUIREMENTS |
- We accept for the newswires GIF and JPEG ads. (Any ads supplied in nonpreferred or non-acceptable formats, such as PDF and TIFF/IT-p1 or require our editing will be charged a £100.00 processing fee.)
- Creative with a white background must have a minimum 1-pixel border to differentiate ad from editorial content.
- All Ad units can hyperlink to a specific web page. Please specify URL with submission of advertising unit.
- No flash animated (.swf) files are accepted for any newswire ad. If providing an animated .gif. the first frame MUST be an acceptable stand-alone advertisement, as some email programs will only display the first frame.
|
NEWSWIRE AD |
PIXEL SIZE |
FILE SIZE |
|
Banner |
|
468 x 60 |
|
50k |
|
Box |
|
150x150 |
|
50k |
|
Skyscraper |
|
150 x 600 |
|
50k |
|
Classified |
|
50 character headline, max 25 words in body of message |

SPONSORED NEWS ARTICLE (ADVERTORIAL) |
ADVERTORIAL:
Text to be submitted no less than 5 business days prior to desired live date. Each advertorial needs to have a title (2-6 words), a synopsis (10-15 words, concise and non-repetitive, notably different than title) and a body (up to 2000 words). Please supply this as a word .doc. Up to 2 images may accompany any advertorial. Please ensure these are web-sized (maximum 400px width and 45kb file size), along with notating in the word document exactly where each image should be placed. Avoid excessive use of capitalisation, use of all-capital words, or excessive use of bold, italic or underlining.
Each advertorial is subject to publisher and editorial approval by TravelMole staff and editors. All advertorials should read like a news article, interview or story piece and not like an overt advertisement or sales brochure.
Note that all advertorials will be formatted for web use and will have a maximum width of 420px. The Advertorial will be formatted per TravelMole editoral guidelines. This includes possible alterations to the layout and rectifying any stylistic discrepancies (incorrectly formatted titles, excessive or redundant synopsis lines or excessive use of bold, italic or capitalised characters). Font and font colors will be set to match the look and feel of the TravelMole website.
RATES
Sponsored News Article (Advertorial) will appear on the newswire, website and Tweeted to TravelMole's 40,000 followers. Cost [see below] is per article. Volume discounts available.
UK: £1,750 USA: US$ 1,150
Asia: US$ 950

SPECIFICATIONS:
Company Description for web site: 100 words maximum
Logo Dimensions: 138 x 43 pixels; File Max Size: 3 k; Format: Gif or Jpg
RATES:
Individual release: £895.00
Press Zone membership: £2750.00
(up to 6 releases, max 2 per month, useable within 12 months of purchase)

PARTNER EDITION EMAIL BROADCAST |
SPECIFICATIONS:
Format: HTML
Maximum width: 650 (no maximum length)
Maximum size: 45k (excluding images, total image size not to exceed 200k)
Subject line: between 40 and 80 characters (~65 recommended). No extended ASCII characters.
Deadline: 3 business days prior to broadcast minimum, 5 business days prefered.
Industry best practices for HTML email creation should be followed. Use of symbols from outside the basic ASCII table are not recommended. If any incompatible symbols are discovered during the proofing stage, they will be automatically removed. Styles should be defined in both the <head> tag and in-line for maximum cross-platform compatibility. Per HTML email standards, no externally-linked CSS, Flash, Javascript or embedded videos as these do not function in an email setting. Images can be hosted on either the client's side or on TravelMole's servers. If hosted client-side, ensure all links are absolute (http://siteURLhere.com) and not relative (../siteURLhere.html). For images hosted on TravelMole's servers, please provide images in their own folder and clear instructions on where each image belongs.
RATES:
Broadcast to all subscribers costs £2,850.00. Segment targeting costs £0.10 per email, minimum £1,950.00 or £1,950 to all Travel Agents or to all categories excluding Travel Agents (i.e. Tour Operators, Travel Vendors, Consultants, etc.). For broadcast with TravelMole Partner Edition branding and logo, please note: a 20% supplement applies.

SPECIFICATIONS:
Company Description for web site: 30 words maximum
Logo Dimensions: 200xXXX (200x200 max) pixels; File Max Size: 50k; Format: .gif, .png, .jpg
RATES:
£2950.00 for sponsorship of each award category in TravelMole's Web Awards, Reader's Choice Awards, or Travel Technology Awards in association with WTM.

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